By Ib Bondebjerg, Peter Golding
Eu tradition and the Media offers new study and pondering on cultural globalisation, with distinctive specialise in and in-depth research of a couple of situations and dimensions in ecu media tradition and its broader social, political and financial context. The e-book is written via probably the most well known eu media researchers from either the arts and social sciences. It bargains a provocative and new interdisciplinary examine the fashionable ecu media tradition, and even as introduces new theories, empirical information and research of media communciation, genres and media associations.
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Example text
The advance of electronic - mediated methods of credit and payment, in particular the credit card, has worked as a lever for the spread and intensification of consumption (Ritzer, 1995). ). In order to make hyper consumption possible, all aspects related to consumption must be thoroughly rationalized. Rationalization implies a constant tension between enchantment and disenchantment. The cathedrals of consumption are an attempt to create an enchantment through consumption. In highly developed industrialized societies, competition in the market place can no longer be based on the simple utility value, instead, commodities must be furnished with symbolic qualities that endow purchase and usage with an extra quality.
Liebes & A. ), Canonic Texts in Media Research: Are there any? Should there be? How about these? Cambridge, UK; Malden, MA: Blackwell Publishers, pp. 231-247. Habermas, J. (1989) The Structural Transformation of the Public Sphere: An Inquiry into a 36 European Culture and the Media Category of Bourgeois Society. : MIT Press. Hall, S. (1980). Encoding/decoding, Culture, Media, Language: Working Papers in Cultural Studies, 1972-1979. London: Hutchinson, pp. 128-138. , & Katz, E. (1990) ‘State Ceremonies of Israel: Remembrance Day and Independence Day’.
It is a family owned company that all through the post-war period has emphasized that growth should be financed by its own earnings and development should be based on its own ideas and values. Its origin in a provincial part of Denmark (Billund, Jutland) with a Christian culture has left its imprint on both company and work force and still accounts for the high degree of control exercised through the headquarters in Billund (Byskov, 1997; Cortzen, 1996; Hansen, 1997). 52 European Culture and the Media Another reason for the late adjustment to changes in the global toy market has to do with the outlook and self-conception of the LEGO Company.